Starbucks this week became the first brand to win 10 million followers on Facebook. The Seattle-based coffeehouse giant follows on the heels of pop singer Lady Gaga, who earlier this month became the first person to hit 10 million fans on Facebook. According to Inside Facebook, an independent market research service of Palo Alto, Calif.-based Inside Network, Starbucks has earned its 10 million fans with aggressive marketing, promotions and advertising. Starbucks frequently offers coupons for ...
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Contact: Desiree Torres Desiree.Torres@penton.com