INDIANAPOLIS Steak n Shake Co. said late Thursday that it would not seek a sale of the company and instead would focus its efforts on a turnaround of the struggling 490-unit chain. Initiatives to drive sales at the family-dining chain, which reported a 9.5-percent same-store sales drop in its latest quarter, will include the promotion of value-centric offerings, like a $2.99 double Steakburger and fries combo that started this month. Store-level economic will be the company’s key ...
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Contact: Desiree Torres Desiree.Torres@penton.com