INDIANAPOLIS The Steak n Shake family-dining chain is experimenting with what the chain termed a milk shake happy hour. Already in test, the "happy hour" features the offering of a milk shake for $1.99 between 2 p.m. and 5 p.m. A similar deal delivered a sharp climb in afternoon traffic for Sonic Drive Ins, parent Sonic Inc. recently revealed. But it acknowledged at the time that patrons tended to stop for one of the discounted drinks instead of visiting for lunch or dinner.Steak n ...
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Contact: Desiree Torres Desiree.Torres@penton.com