Subway ranked as No. 1, according to positive consumer perceptions
Many of the largest quick-service restaurant chains maintained favorable consumer brand perceptions in the first half of 2011, with Subway garnering the highest “buzz score” and Chipotle boasting the largest year-to-year growth in positive perception, according to a new survey. The latest report from consumer research firm YouGov BrandIndex shows the top 10 highest-ranked quick-service restaurant chains, including Subway, Wendy’s and Chick-fil-A, based on one-question ...
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