BOSTON Playing to last-minute shoppers and convenience seekers, Uno Chicago Grill is selling virtual gift cards that are purchased online, distributed through e-mail and redeemable at its website or in restaurants. Boston-based Uno, operator or franchisor of more than 200 U.S. restaurants, claims it is the first casual-dining chain to augment standard plastic gift cards with virtual equivalents available at www.unos.com. However, the chain follows the deployment of ...
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Contact: Desiree Torres Desiree.Torres@penton.com