LOUISVILLE Ky. An E. coli outbreak at Taco Bells in the Northeast lowered same store sales for all domestic restaurants operated by franchisor Yum! Brands Inc. by 2 percent for the fourth quarter ended Dec. 30, the company indicated. Comparable sales at Taco Bell units fell by an 5 percent, according to the company, which also operates and franchises Pizza Hut, KFC, Long John Silver’s and A&W restaurants. The outbreak's impact on sales, coupled with increased marketing and legal fees, cut ...
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Contact: Desiree Torres Desiree.Torres@penton.com