DUBLIN Ohio The Frosty Float is the newest extension of Wendy’s Frosty line, which for decades stuck to the Original Chocolate Frosty favored by late iconic founder Dave Thomas. A Vanilla Frosty was added last July. The newest version, a chocolate or vanilla Frosty mixed with soda, will be promoted later this spring with advertising support, according to Wendy’s spokesman Bob Bertini.The new sweet beverage debuts at a time when other quick-service chains have shown increased interest ...
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Contact: Desiree Torres Desiree.Torres@penton.com