LOUISVILLE Ky. Even as Yum! Brands Inc. grapples with an E. coli outbreak linked to dozens of Taco Bell restaurants in at least five states, the quick-service behemoth is gearing up to revive its U.S. operations in 2007 after a lackluster 2006. In a revitalization plan unveiled just before restaurant closures and lawsuits over the E. coli infections came to light, Yum officials said that an expanded test of breakfast at the Mexican quick-service chain in 2007 was central to their ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
Questions about your account or how to access content?