Edward Hoffman

Edward
Hoffman
Articles
Efforts to push healthful menu items must be heavy on brand image 
What does the word “health” mean? If you say that healthy eating means organic and...
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Blogs & Commentary
May 25, 2015
blog

Shake Shack just had a spectacular week

Shake Shack is up more than 40 percent since May 14, and now has a valuation rivaling big restaurant chains....More
May 22, 2015
blog

A toast to juice as mixers

Juice bar concepts see an opportunity with more-healthful mixers for home mixologists....More

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