Jeffrey Lipp

Jeffrey
Lipp
Articles
Reward your best guests with simple, easy-to-use loyalty-building programs 
Contrary to popular belief, rewards or loyalty programs are not just about a free airline...
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Blogs & Commentary
May 5, 2015
blog

Turnaround plan hurts McDonald's credit rating

McDonald's debt downgraded by one bond rating agency, and another might do the same...More
May 4, 2015
blog

May the Fourth be with you

May the Fourth is the unofficial Star Wars Day and an opportunity for cross-generation marketing....More

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