When it comes to healthy eating, do you know what’s most important to your consumers? While low-calorie, low fat and high protein are important, all-natural foods, along with preparation methods like grilled and steamed and fresh vegetables, top the list of motivators for health-seeking consumers, according to new research from Datassential. Not only do consumers want natural foods—items without antibiotics, growth hormones, artificial flavors or colors—when they hit ...

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