Mark Brandau

Midwest Bureau Chief, Nation’s Restaurant News

Mark Brandau joined Nation’s Restaurant News in 2005 as a desk editor, and since 2008 he has covered marketing and advertising trends for NRN and NRN.com. Following a move to NRN’s Chicago office in 2009, he began covering the largest foodservice chains based in the Midwest, including McDonald’s Corp. and Yum! Brands Inc. He has a bachelor’s degree in journalism from Northwestern University and a master’s degree in journalism from Columbia University.

Posts by Mark Brandau

in Reporter's Notebook Sep 30, 2012

The forgotten generation?

Restaurant chains target a younger demographic....More
in Reporter's Notebook May 05, 2012

Social media: Where to 'start'

How to use social media to do more than just sell and self-promote....More
in Reporter's Notebook Sep 26, 2011

Target, reward, repeat

How four restaurant operators drive repeat traffic with loyalty programs....More
in Reporter's Notebook Aug 19, 2011

Morton's: Ask and ye shall receive

Plane-side steak delivery from Morton's is a big PR win for the chain....More
in Reporter's Notebook Aug 17, 2011

Passing the toque

Restaurant seeks donations large or small from community for start-up....More
in Reporter's Notebook Jul 11, 2011

KFC's 'Flash' of brilliance

Dwayne Wade asks "Any1 hiring?" KFC answers....More
in Reporter's Notebook Jun 30, 2011

Social-media ROI from tattoos and tags

How a small pizza chain built big buzz....More
in Reporter's Notebook Jun 28, 2011

Well-appointed promos at KFC, Red Robin

KFC and Red Robin create new positions as a marketing tool....More
in Reporter's Notebook Jun 27, 2011

McDonald's rollout behind the rollout

McDonald's gave a rundown of all the marketing muscle behind the Mango....More
in Reporter's Notebook Jun 21, 2011

Three Questions: Denny's marketing VP John Dillon

Fit Fare menu adds healthful options....More

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