Produce is as much a hero as protein in McDonald’s Premium McWraps, the 2014 MenuMasters winner for Best Menu/Line Extension. And its innovative, takeout-friendly box is something special, too. The line of meal-sized wrap sandwiches, built on large flour tortillas and filled with crispy or grilled chicken, lettuce, cucumber, tomatoes and on-trend sauces, was successfully launched last spring with Chicken & Ranch, Chicken & Bacon and Sweet Chili Chicken varieties. In the fall, ...
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Contact: Desiree Torres Desiree.Torres@penton.com