Ahearn discusses integrating Ignite's newly-acquired Romano's Macaroni Grill concept
Managing challenges ahead
Continued from page 1 What are the biggest challenges ahead? I think the biggest challenge is to find the strongest, most effective way to communicate Macaroni Grill’s already-differentiated position in the market place. The brand has a loyal following and very strong assets, and deserves the best menu and marketing communications. Secondarily, there is a lot of work to do. So, finding the balance between wanting to execute new promotions, new products and getting the ...
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Contact: Desiree Torres Desiree.Torres@penton.com