(Continued from page 2) When focusing just on survey respondents from the United States, Siegel + Gale’s report found that restaurants performed even better as a category than they did in the global rankings, placing as the No. 2 industry with a index score of 844. In the domestic rankings, restaurants placed behind only Internet search companies as a category. The individual brand rankings also shifted when accounting just for domestic consumers. While McDonald’s was ...

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