There’s much more to sales-building than merely training servers to “suggestively sell.” For instance, spotlessly-clean facilities and great service are but two examples that come to mind, because that makes more diners come back, which builds your check averages better than menu merchandising will. Yet many operators overlook both the obvious and hidden daily opportunities they have to build their top and bottom lines. Let’s consider a dozen alternative ways to ...
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Contact: Desiree Torres Desiree.Torres@penton.com