Recession-proof may be an impossible state to attain during this downturn, but Buffalo Wild Wings is proving to be at least recession-resistant. Dedicated sports fans, plentiful local marketing and happy, engaged employees are helping the 588-unit casual-dining chain to keep sales positive and franchisees building new stores.The numbers speak for themselves—a 30-percent increase in profit, a 6.4-percent jump in same-store corporate sales and a 35-percent increase in revenue for the first ...
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Contact: Desiree Torres Desiree.Torres@penton.com