Mining mountains of consumer info helps chains target guests more effectively
This story is part of an online preview of "The NRN 50: Game Changers.” In this special report, NRN highlights some of the people, ideas, technologies, concepts and trends pushing the restaurant industry in new directions. The full report is available exclusively in the January 23 issue. Subscribe to Nation’s Restaurant News. A little knowledge about the customer can go a long way, but a lot goes even further when it comes to driving restaurant traffic and sales. The ...
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