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NRN taps vets for MUFSO advisory board, plans education emphasis

NRN taps vets for MUFSO advisory board, plans education emphasis

NEW YORK —Nation’s Restaurant News, in a major revamp of its popular MUFSO conference, has created an advisory board of industry leaders to help develop an expanded and powerful educational program for MUFSO’s 50th anniversary celebration Oct. 4-6 in Dallas.

First launched in 1959, the annual Multi-Unit Foodservice Operators, or MUFSO, conference is well known for its intense focus on operator issues. The bar is being raised this year with more than 20 educational sessions all geared towards helping operators succeed in one of the worst economic slumps of the past century. —Nation’s Restaurant News, in a major revamp of its popular MUFSO conference, has created an advisory board of industry leaders to help develop an expanded and powerful educational program for MUFSO’s 50th anniversary celebration Oct. 4-6 in Dallas.

“MUFSO 2009 will be an educational event second to none,” said NRN publisher Tom Larranaga. “Our newly formed advisory board comprises top executives who are making tough decisions and leading their companies through this time of crisis. With a program that addresses restaurant operators’ most pressing needs and what success will require for the future, this year’s MUFSO is a ‘can’t miss’ for restaurateurs from all segments.” —Nation’s Restaurant News, in a major revamp of its popular MUFSO conference, has created an advisory board of industry leaders to help develop an expanded and powerful educational program for MUFSO’s 50th anniversary celebration Oct. 4-6 in Dallas.

In addition to its business-savvy advisory board, MUFSO is being chaired by two of the industry’s most respected leaders: James Doherty, publisher emeritus of Nation’s Restaurant News, and Norman Brinker, founder of Dallas-based Brinker International. —Nation’s Restaurant News, in a major revamp of its popular MUFSO conference, has created an advisory board of industry leaders to help develop an expanded and powerful educational program for MUFSO’s 50th anniversary celebration Oct. 4-6 in Dallas.

Playing off MUFSO’s first 50 years, this year’s theme is “The Next 50…Are You Ready?” and will emphasize the strategies that foodservice operators need to better prepare for the future. Among the pressing issues to be examined are laws and regulations affecting restaurant businesses, attracting and keeping customers, economic forecasts and trends, new-media marketing, brand protection in the midst of economic turmoil, best practices for motivating and training employees, and tactics for handling margin pressures. —Nation’s Restaurant News, in a major revamp of its popular MUFSO conference, has created an advisory board of industry leaders to help develop an expanded and powerful educational program for MUFSO’s 50th anniversary celebration Oct. 4-6 in Dallas.

A highlight of the 50th annual MUFSO conference will be the Golden Anniversary Party, a spectacular program that will pay tribute the NRN Golden Chain and Pioneer Award winners who have blazed new trails and set industry standards. It will also feature a 50-year journey, highlighting industry milestones, menu trends, and the best of pop culture and music throughout the decades. —Nation’s Restaurant News, in a major revamp of its popular MUFSO conference, has created an advisory board of industry leaders to help develop an expanded and powerful educational program for MUFSO’s 50th anniversary celebration Oct. 4-6 in Dallas.

The MUFSO advisory board is developing content for this year’s program. Board members include: Richard Snead, former chief executive, Carlson Restaurants Worldwide; Craig Moore, president, CiCi Enterprises; Ben Middleton, manager, trade communications, The Coca-Cola Company; Stephen Caldeira, chief global communications and public affairs officer, Dunkin’ Brands; Jack Quinn, vice president of global business development, industry relations, Ecolab; Katrina Cole, vice president, training and development, Hooters of America; John Metz, chairman and chief executive, Metz & Associates; Gerry Fernandez, founder and president, The Multicultural Foodservice & Hospitality Alliance; Jane Gibson, director of foodservice marketing, National Cattlemen’s Beef Association; Todd Graves, founder and chief executive, Raising Cane’s; Lenny Valentino Jr., Rita’s Water Ice Franchise Co.; Rick Kirkpatrick, vice president, sales and marketing, Sweet Street Desserts; Jim Goggin, senior vice president, foodservice groups, Ventura Foods; Alexandra Burke, managing director, Wells Fargo; and Jeff Sinelli, founder and chief executive, Which Wich. —Nation’s Restaurant News, in a major revamp of its popular MUFSO conference, has created an advisory board of industry leaders to help develop an expanded and powerful educational program for MUFSO’s 50th anniversary celebration Oct. 4-6 in Dallas.

MUFSO will be held at the Hilton Anatole in Dallas. Register before June 30 for a 50-percent discount off the full-conference operator price in honor of the 50th anniversary: $475. For more information or to register, call (212) 756-5201 or visit www.mufso.com . —Nation’s Restaurant News, in a major revamp of its popular MUFSO conference, has created an advisory board of industry leaders to help develop an expanded and powerful educational program for MUFSO’s 50th anniversary celebration Oct. 4-6 in Dallas.

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