Eateries use incentives to help combat celebration slump
Despite the economic Grinch threatening to steal corporate party business as it has over the past two holiday seasons, a number of operators say early incentive efforts have been helping them boost sales over last year. However, even for those operators managing to book parties during the holidays, the season could be merrier. One survey released in November predicted 2010 would see the worst holiday party slump in 22 years. The poll, conducted by Amrop Battalia Winston, a global executive ...
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Contact: Desiree Torres Desiree.Torres@penton.com