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This Austin, Texas-based company was created in 2010 by founders Martin Berson and Bradley Radoff to make fresh, healthful foods as easy to grab and go as a bag of chips at a convenience store. Berson said they saw “a fundamental shift” in convenience meal purchases, especially those linked to diet, lifestyle, fitness and overall health.

The chain offers prepared salads, meals, snacks, desserts and juices, as well as packaged individual meals, from $3 to $13. Executive chef Matthew Reinhart’s menu changes seasonally and features such items as Peanut Butter Pancakes, Grass-Fed Beef Meatballs and Peppers, Mediterranean Spaghetti Squash and Herbed Quinoa Mac & Cheese. Snap Kitchen currently has six locations in Austin, seven in Houston and four coming soon in Dallas.

Look for in-depth profiles on each of the Hot Concepts award winners before the celebration at MUFSO 2014.