Friendly’s Ice Cream LLC appointed Randy Davis as its chief marketing officer.
Davis replaces Brad Schiff, who joined the company in October 2012. [Where did Schiff go? Let go or new job?] Davis officially assumed the role on August 25 and reports to chief executive John Maguire.
“Randy is an outstanding addition to our leadership team, and we know that the depth and diversity of his professional experience is exactly what we need to lead our marketing efforts into the future,” Maguire said, in a press release....More