When it comes to helping franchisees find capital, some franchise companies want to do more than point to a list of approved lenders. In an effort to assist prospective unit owners and to be more competitive in an increasingly crowded franchise world, many franchisors are taking a more active role in financing. Some are lending money to franchisees, guaranteeing loans for them and even signing on as equity partners. Franchisors say they developed financing programs to make sure ...

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