'A competitive edge'
(Continued from page 1) “As the best-known brand in QSRs in Saudi Arabia and the first Saudi Arabian QSR brandto the marketplace,” Saeed said, “we believe we are able to bring new products to the market faster, to select premium real estate and to have a price and value advantage the others don’t have.” Saeed noted that Herfy has been able to hold the line on restaurant prices since 2010 despite commodities headwinds. Herfy’s combination meals ...
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