Subway has had great success with its “$5 Footlong” promotion, but this month the quick-service chain faced a pratfall when one Australian customer’s sandwiches came up short. On Jan. 16, customer Matt Corby posted a photo of his inch-short sandwich, complete with tape measure, on Subway Australia’s Facebook page. Since then, the chain with 38,000 worldwide units has faced everything from complaints and lawsuits to avid support from social media users whose ...
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Contact: Desiree Torres Desiree.Torres@penton.com