Starbucks is taking a bigger step into the tea world with a new Tazo Tea concept to debut later this year. Starbucks has been selling Tazo Tea in its coffeehouses and grocery stores for years, but the new concept will be the tea brand’s first outlet. Though the coffeehouse giant is not talking about a nationwide chain of tea shops just yet, the move draws attention to the niche tea category, where a small but growing number of concepts are offering a modern take on what is ...
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Contact: Desiree Torres Desiree.Torres@penton.com