The 104-unit Pizza Patron chain has found itself at the center of another controversy as a result of a planned promotion that would offer free pizzas to customers who order in Spanish. The Dallas-based chain, which is aimed at the Hispanic market, said that from 5 p.m. to 8 p.m. on June 5 it would offer its “Pizza Por Favor” promotion. The campaign would give every customer who ordered in Spanish at participating locations a free large pepperoni pizza, with a limit of one pizza ...
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Contact: Desiree Torres Desiree.Torres@penton.com