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Restaurant news to know: July 23, 2014

NRN editors select top industry stories from around the web

China detains employees of seller of suspect meat (Associated Press/Yahoo)
Five employees of a company accused of selling expired beef and chicken to McDonald's, KFC and other restaurants were detained by police Wednesday.

—Marcella Veneziale

Applebee's is recruiting customers to feed its Instagram page.



Applebee’s turns over its Instagram to #Fantographers (Adweek)
Applebee’s Neighborhood Grill & Bar is turning over the feed on its Instagram photo-sharing platform to its customers. For the next year, guests can opt in at a permissions microsite, tag photos with the #Applebees or #Fantographer hashtag and the casual-dining chain will repost user-generated images with a special border. The company said it has already seen 779,000 #Applebees-tagged photos on Instagram. Some Instagram photos will also be used on Applebee’s Facebook and Twitter accounts.
 
—Ron Ruggless

How Denny's became a successful content marketer (Fast Company)
Denny’s menu hasn’t changed much over the years, but the chain has become a leader in content marketing. Here’s how they did it.

—Lisa Jennings

Study: Food a key ingredient for people’s affinity for cities (CityLab)
Urban-planning firm Sasaki Associates commission a survey in six cities (Austin, Texas; Boston; Chicago; New York; San Francisco; and Washington, D.C.) and found that 82 percent of respondents appreciate their city’s culinary offerings. New restaurants were the top reason nearly half the respondents gave for exploring different parts of their cities. A majority of those surveyed also said restaurants were the most outstanding aspect of cities they love to visit.

—Mark Brandau

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