(Continued from page 1) Timing was an important variable for restaurants during this election cycle, as well, as many brands planned advertising pushes or new-product launches for times when they would not compete with electoral campaigns. The election partly caused traffic at the nearly 850 Buffalo Wild Wings restaurants in the United States to fall about 2 percent in October, officials for the Minneapolis-based brand said during its third-quarter earnings call. The chain’s ...
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Contact: Desiree Torres Desiree.Torres@penton.com