Super Bowl 50 is a wrap, and the Denver Broncos took home the trophy. The suspense was also over Monday for three restaurant chains that staged TV ads during the big game to promote big reveals. Jack in the Box Inc. said it would give away a million free burgers with an ad highlighting its new Double Jack Burger. The San Diego-based quick-service chain’s marketing campaign around the “Declaration of Delicious” highlighted the Double Jack as the first burger to represent ...
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Contact: Desiree Torres Desiree.Torres@penton.com