Taco Bell is planning a Super Bowl ad that will reveal news of what company officials are calling its “biggest food creation yet.” But the new product remains a secret for now. Taco Bell, however, is aiming to build suspense with a marketing campaign around an amusing but “purposefully redacted” press release on its new Ta.co website. Related Burger King jumps into the newest burger war Pizza Hut expands value offerings with '$5 Flavor Menu' See the ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.


Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!

Questions about your account or how to access content? 

Contact: Desiree Torres Desiree.Torres@penton.com 

Already registered? here.