The restaurant company also drove traffic and check by renaming barbacoa to braised beef barbacoa

Levine Leichtman agrees to sell Atlanta-based 1,400-unit fast-casual brand

The New York City-based fast-casual restaurant has embraced the third wave of loyalty apps

Tijuana Flats’ Chapter 11 follows Oberweis filing and rumors of Red Lobster reorganization

Fast-casual restaurant redesign caters to health-conscious customers; further stores planned

Patrick Kirk joins the restaurant from sister brand Applebee’s, where he served as vice president of bar and beverage.

Gavin Felder has served as chief strategy officer of Yum Brands since 2019, guiding the restaurant company’s digital growth through the pandemic and beyond.

Chipotle’s chief brand officer Chris Brandt said influencers started appearing on the radar about 10 years ago, but they’ve only recently started to prove they can move product

Marketing strategy, like all things at the restaurant chain, focuses on ‘relentless innovation’

A fine-dining heritage and knowledge of its customer base helps the restaurant chain resonate with its audience