Q&A with Russell
(Continued from page 1) What are the biggest changes to the prototype? Some of the main changes have to do with the ‘bake theater,’ presenting the baking right up front to the customer to really reinforce the authentic baking method that we have. That’s very specialized to a New York-style bagel that Bruegger’s makes. Having the kettle and the oven right up and making that a real experience for the guest — seeing the bagels boiled and then baked — that is ...
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Contact: Desiree Torres Desiree.Torres@penton.com