Taco Bell Corp. has promoted chief brand engagement officer Marisa Thalberg to the role of chief marketing officer, the company announced Thursday. The move comes as Chris Brandt resigned as chief brand and concept officer to pursue opportunities outside the Irvine, Calif.-based chain, the company said. Taco Bell is operated and franchised by Louisville, Ky.-based YUM Brands Inc. Brandt stepped in to helm the marketing team in 2013 after Brian Niccol, Taco Bell’s CMO from 2011 to ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.

 

Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
 

Questions about your account or how to access content? 

Contact: Desiree Torres Desiree.Torres@penton.com 

Already registered? here.