Profile: Multiunit Cheddar's operator Phil Greer

Phil Greer of Greer Companies
Phil Greer of Greer Companies

Greer Companies started 2013 with 32 Cheddar’s units, and chief executive Phil Greer’s goal is to grow that total to 42 by year’s end. That’s a blistering pace of expansion by anyone’s count, and especially considering that each Cheddar’s unit is about 8,600 square feet, employs 200 people and, once operating, averages more than $4 million in annual sales. But Greer, a franchisee of the Irving, Texas-based casual-dining chain since 1997, is poised to ...

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