Director of customer marketing, Kellogg Company Though this is Wasco’s first role in customer marketing and she is managing the largest team of her career, she has challenged her team’s approach to the business and has driven alignment across the organization while realizing financial objectives. Since taking the lead on the GS1 supply chain and information sharing initiative — a complex project that has made real-time information on Kellogg’s product line available ...
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Contact: Desiree Torres Desiree.Torres@penton.com