In a new ad, Applebee’s gives customers the chance to “#BeeFamous” by submitting Vine videos of their reactions to the casual-dining operator’s Under 550 Calories Menu. Customers who submit Vine videos are encouraged to use the #BeeFamous hashtag. Submitted Vine videos may be used in a future commercial. “We’re always looking for ways to break the mold and engage with fans,” said Applebee’s president Mike Archer in a December release about ...

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