Bakery-cafe chain Au Bon Pain has joined a number of restaurants that are offering cupcakes on winter menus. The Boston-based company began offering cupcakes in three flavors — French vanilla, double chocolate and red velvet — last week across its 220-unit chain. The cupcakes are priced at $2.99, or two for $5, in most markets. The new offering was announced Friday on Facebook and Twitter. Ed Frechette, Au Bon Pain’s senior vice president for marketing, said Monday that ...
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to the NRN Digital and Print access package, for only a small additional amount, you can get NRN All Access, which includes premium reports such as the annual NRN Top 200 data. Either way, we ask that you register now. We promise it will only take a few minutes!