Execs: Sponsorship driving franchisee interest in brand
Beef ‘O’ Brady’s has renewed its sponsorship of a college football bowl game, an investment the Tampa, Fla.-based family sports pub chain hopes will spur more franchisees to open new stores in California and abroad. The chain with 217 units in 23 states has been the title sponsor of the bowl game, which is played at Tropicana Field in St. Petersburg, Fla., since 2009 and recently signed a seven-figure deal with ESPN Regional Television to continue its sponsorship for three ...
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to the NRN Digital and Print access package, for only a small additional amount, you can get NRN All Access, which includes premium reports such as the annual NRN Top 200 data. Either way, we ask that you register now. We promise it will only take a few minutes!