Ah, the holidays, that joyful time of year when bread is broken and glasses are raised with family and friends. Of course, with all this increase in business comes the paradox of cocktail service. You want to feature seasonal cocktails, but you also want to avoid burdening the bar staff with complex creations that take valuable time to prepare. So the question becomes one of how to balance simplicity with festivity.The answer: Memory.It is virtually impossible to overstate the role that ...

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Contact:Desiree TorresDesiree.Torres@penton.com

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