Mike Cassar will replace James Pa as the new vice president of marketing at Charley’s Grilled Subs, the company said Friday. Prior to his new position, Cassar served as chief marketing officer for EAS Technologies. He also has extensive experience in building brand equity for companies including Ford Motor Company, IBM and XM Radio. “Everything Mike does begins and ends with the consumer,” Charley Shin, founder and chief executive of Columbus, Ohio-based Charley’s, ...
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to the NRN Digital and Print access package, for only a small additional amount, you can get NRN All Access, which includes premium reports such as the annual NRN Top 200 data. Either way, we ask that you register now. We promise it will only take a few minutes!