Checkers Drive-In Restaurants is revving up its menu innovation engine to drive customers through the door and keep them coming back despite the stalled economy. The Tampa, Fla.-based company, which owns or franchises 836 Checkers and Rally’s double drive-thru units, has over the past 12 months seen sales increases at stores merchandising new products ranging from a Philly Cheese Steak Burger to chicken wings. The wings will be rolled out to the entire system by May 25.The company ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now.We promise it will only take a few minutes!
Questions about your account or how to access content?