SPARTANBURG S.C. —Denny’s high-profile free-breakfast promotion earlier this month was a grand slam home run, according to executives and franchisees of the family-dining chain, who say they are considering either repeating the event or creating similar ones in the future. The Feb. 3 giveaway was aimed at luring back customers who had strayed from the brand by offering free Grand Slam breakfasts at all 1,500 stores systemwide. Mark ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.

Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now.We promise it will only take a few minutes!

Questions about your account or how to access content?


Already registered? here.