SPARTANBURG, S.C. Denny’s is betting it can lure diners away from their fast-food breakfasts with a new integrated advertising campaign set to break May 28. Created by Publicis Mid-America Dallas, the campaign includes two 15-second TV spots, radio ads, outdoor ads and online messages. One TV spot shows a driver with a fast-food breakfast on the car’s seat. She slams on the brakes and makes a mess of the meal, then decides to go to Denny’s for ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now.We promise it will only take a few minutes!
Questions about your account or how to access content?