After revitalization efforts paid off in increased sales at Applebee’s, DineEquity Inc. said it would turn its attention to sister brand IHOP. Improvements to IHOP’s operations, menu, ambiance and advertising were in the works, DineEquity said Tuesday after reporting that same-store sales fell 2.7 percent at the family-dining chain in the first quarter. Meanwhile, same-store sales for the March-ended quarter were up 3.9 percent at domestic locations of Applebee’s ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
Questions about your account or how to access content?