Domino’s Pizza said Wednesday it has signed a multiyear deal to be the official pizza of the NCAA, just in time for March Madness, the annual college basketball tournament that is a sales and marketing boon for many restaurant. The NCAA partnership is Domino’s first national-sports sponsorship since 2007, when it was the official pizza of NASCAR. The deal also marks the pizza company’s first national college sports sponsorship, which comes at a time when two major ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
Questions about your account or how to access content?