Einstein Noah Restaurant Group may have given nearly $45,000 in prizes to three lucky contestants of its “Flip the Lip” promotion, but the parent of Einstein Bros. Bagels and Noah’s Bagels said it came out a big winner as well with increased beverage sales. James O’Reilly, the Lakewood, Colo.-based company’s chief concept officer, called “Flip the Lip” the biggest beverage promotion in the history of Einstein Bros. and Noah’s. Contestants were ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to the NRN Digital and Print access package, for only a small additional amount, you can get NRN All Access, which includes premium reports such as the annual NRN Top 200 data. Either way, we ask that you register now. We promise it will only take a few minutes!