Five Guys Burgers and Fries’ founder Jerry Murrell was initially opposed to franchising the fast-casual concept and finally had to be persuaded by his business partners — his wife and five sons. Even then, Murrell doubted that the family-operated cult concept had any serious growth legs, and when Five Guys opened its doors to franchising in 2003, he harbored concerns it would never catch on outside of its home base of Virginia, Maryland and Washington, D.C. Rapid expansion ...
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