Apple Fries are a hit? That’s no surprise to me. It appears, however, that it was news to Burger King. The Miami-based fast feeder released a statement in August saying that only five weeks after launching its more healthful kids’ menu item, sales had exceeded expectations by 85 percent. Clearly, that’s either a gross miscalculation on the part of the nation’s No. 2 burger chain, or they just didn’t expect a healthful alternative to have much appeal.My guess is it’s the ...
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