After years of inactivity, Fazoli’s, a 260-unit quick-service Italian chain, is in the midst of a top-to-bottom overhaul that includes new menu items, including a gourmet-pizza line, and a new prototype, says Carl Howard, chief executive of the Lexington, Ky.-based concept.Why so many changes?When I started in June of last year, our guest counts were declining and we were closing units. At that point we did quite a few consumer studies, and the information was glaring: We had issues with our ...
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